Overview: 
I developed a campaign for 1440’s daily fact-checked newsletter that positioned the brand as a trustworthy, concise alternative to today’s noisy and biased media landscape. By highlighting the problem of information overload and presenting 1440 as a refreshing solution, the work encouraged readers to make it part of their daily routine.​​​​​​​
Art Director | Illustration | Design | Copyright 
Truth Is All That Matters.
Deliverables:
The campaign began with a focus on truth but evolved to include bold, related words that amplified its impact. This shift created a more dynamic narrative and gave the audience multiple ways to connect while keeping truth at the core.
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